Guides
How to Get More Car Rental Customers From Google
Most car rental bookings start with a Google search. How a small company wins local search without a marketing budget.
Blog
#Direct bookings
Reservations taken on your own site instead of through a marketplace that charges commission. These articles cover the arithmetic of commission, mobile and payment friction, ranking in local search, answering availability instantly, and building enough confidence that customers book with you rather than through an intermediary.
Articles
Guides
How to Build Trust on a Small Car Rental Website
A stranger is one hesitation from booking the airport chain instead. Here is how a small car rental site earns the deposit.
Guides
Turn Website Visitors Into Car Rental Bookings
Your car rental site gets visitors but few bookings. The booking experience is usually where they leak, and most of it is fixable.
Guides
How to Get More Direct Car Rental Bookings
Marketplace commission is a tax on bookings you could take yourself. How to win more direct car rental bookings.
Small Business
How to Take Bike Rental Bookings Online (and Retire the Paper Diary)
A paper diary cannot tell you how many bikes are free next Saturday. Here is how to put a bike hire fleet online so availability, deposits and seasonal rates look after themselves.
Small Business
How to Stop Paying Delivery Marketplace Commission
A marketplace takes 15-30% of every order and keeps the customer. Here is how to take orders on your own site instead, and what actually changes when you do.
Guides
How to Make a Holiday Rental Website That Takes Direct Bookings
Every booking through a portal costs you 15-20%. Here is how to make a holiday rental website that takes direct bookings, with real availability, nightly rates and minimum stays.
Guides
How to Make a Hotel or B&B Website That Wins Direct Bookings
Every direct booking skips a portal's commission. Here's the website structure that convinces guests to book with you, not through Booking.com.