Treatment Menus Are Read Like Price Lists

Somebody choosing a salon is comparing three tabs. The one that says clearly what each treatment is, how long it takes and what it costs is the one that gets the booking, regardless of which has the nicer photographs.

Name treatments the way clients search

Industry names and brand names mean nothing to somebody who wants a facial before a wedding. Use the plain term first and the professional name after, so the page matches the search.

Duration is part of the price

A ninety-minute treatment and a thirty-minute one at similar prices are different products. Publishing both numbers prevents the disappointed arrival and lets clients plan around their day.

Show the people, not just the room

Stylists and therapists are why clients return and ask for someone by name. Profiles with a photograph and a speciality let a first-time client choose confidently, and per-person diaries are configured through set up bookings.

Replace the treatment menu with yours, add your team, and keep an always-visible way to book. Deposits, if you take them, are covered in cut no-shows with booking deposits.