For a single campaign with a number to hit - an appeal, a crisis fund, a capital project, a memorial drive. Unlike a general charity site, the giving block sits directly under the hero and gets its own page: suggested amounts, one-off or monthly, a goal thermometer and a donor wall, so the ask is never more than a scroll away.
Set the goal and deadline honestly and let the thermometer do the persuading - visible progress is the strongest motivator in fundraising. Translate amounts into outcomes on the suggested tiers ("$25 = a week of meals"), keep the story to one page with a photograph, and connect Stripe before you share the link: donations arrive switched off until you do.
A single-campaign page works differently from a charity site. There is one thing to fund, a total to reach and usually a date, and every element on the page either serves that or gets in the way.
A visible goal with real progress is the strongest device this kind of page has. It creates the sense that the thing is happening and that a contribution completes something.
Twenty funds this, a hundred funds that. Suggested amounts tied to concrete outcomes raise the average gift and remove the pause where a donor decides what is appropriate.
Donors want to know the money is not stranded. One honest sentence about the plan either way removes the last hesitation.
Goals, funds and suggested amounts are configured through donation goals and funds, and receipting through donors and receipts.
Yes - you can start building and customizing the Fundraising Appeal template for free. The Donations features need a paid plan (included in Starter), and the 14-day Starter free trial covers everything in this template.
It comes with 5 ready-made pages: Home, Donate, Our Impact, About, Contact.
It is set up for Gallery, Donations. Those are built in rather than add-ons, so they work from the moment the site is created.
Archivo for headings and Barlow for body text, on a palette built around #b91c1c and #facc15.
No. The Fundraising Appeal template is edited visually in the drag-and-drop builder - no coding at any point.
Nonprofit & Charity
Community charity: volunteers sorting tins full-bleed, a this-week-we-need board with stock bars, the food bank, Thursday lunch and youth group, a donate page with monthly giving.
Nonprofit & Charity
Parish church: a felt letterboard of service times over a village church, arched photo windows, what happens on a first Sunday, the week's groups, a plan-your-visit ask.
Nonprofit & Charity
Dog and cat rescue: the animals waiting as kennel ID cards with what they are good with, how matching and adoption work, three other ways to help, a monthly gift as the ask.